Updated: Dec 31, 2019
If you missed tonight's video chat on elevator pitches, or if you are not sure what an elevator pitch is, do not fret or fear! Together, we read Aja Frost's excellent article, 6 Elevator Pitch Examples to Inspire Your Own, and you can read it now! Then we discussed Frost's points and applied them to our own elevator pitches.
Basically, an elevator pitch is an outstanding, intriguing, 30-second "mini-speech" about what you do. The purpose of an elevator pitch is not to make a sale or get a job, but to be interesting enough to get you a second conversation with the person you met in the elevator (or possibly while in line to buy a ticket, while waiting for the bus, etc.) You write, memorize, and practice your speech in front of a mirror and with friends and/or family, and you tell it to people who ask what you do or what your field of employment is. You should only give the elevator pitch if you are asked. It is called an elevator pitch and it is no more than 30 seconds long because it is what you have time enough to say to a person while riding in an elevator in an office building.
We had a great chat and I am looking forward to Thursday's chat on talking on the phone in English. If you have not yet been to a Business English One video chat, you'll need to register and you can do that here. See you Thursday at 7 p.m., U.S. Central time!